eCommerce Website Design

All City Freight is a sock retailer looking to expand its customer base and increase sales through an online platform. This eCommerce website project aims to provide a user-friendly shopping experience for their customers while effectively showcasing the product range and driving conversions.

We have built a shop page that displays their range of socks. This section of the website allows customers to easily browse and discover the variety of socks available, increasing the likelihood of finding a product they like. Their sock subscription box offers a random pair of socks, a hoody or T-shirt, and shorts. The customer can choose their size, age, and gender, which gives them flexibility and control over their subscription.

Once an item is in the basket, users can change the quantity of their selected product and apply coupon codes for a discount. On the Checkout Page, there is a form to input billing details, which is necessary for order processing and payment. There is also a choice of payment options (card or PayPal), which provides convenience for customers and increases their likelihood of completing a purchase. Once the total price of the basket is over £25, the customer qualifies for free shipping.

We also built an Account Page where users can create an account or log in to their existing account, making it easy to keep track of their past and current orders. Additionally, we included an About Page that describes the brand history and inspirations, building brand identity and connecting with customers personally.