Helpful Content Update

Google’s latest algorithm update targets website content, specifically, whether the content has been primarily written to rank well in a relevant search, known as search engine first content. Over the years, Google has released update after update with the aim to list the most relevant and helpful websites related to your query. The latest update penalises websites that are not helpful to the user but have been designed to rank well. The update, released on 25th August, will take 1-2 weeks to roll out fully. If you think you may have been penalised by Google’s latest update, get in touch, and we will help to get your website back on track.