SME 2018 UK Enterprise Award - Best Digital Marketing Agency - MultiWebMarketing

Medical Website Design

Repeat Online Prescriptions are an experienced pharmaceutical company, who wanted to take their business completely online, into the digital age. They came to MultiWebMarketing for our professional Website Design and digital marketing services. As a company based in the medical and pharmaceutical industry, the website was designed to look clean and professional, while being easy to use and navigate for web users.

Each page of the website is targeted towards key search terms towards pharmacies, online prescriptions and repeat prescriptions. We aimed to make the website as easy to use as possible, so potential customers can find information on the specific services they are looking for.

The key service offered by Repeat Online Prescriptions is delivered prescription medication. The whole website, including the imagery, content and layout, is aimed towards people who are unable or do not have time to physically pick up their prescription. Each page is designed to generate leads, enquiries and sales, with interactive elements such as bespoke contact forms across every page. Links towards the registration form are also used across every page, encouraging potential customers to sign up to the repeat prescription services.

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UK's Best Digital Marketing Agency

Keyword Research

01. Research

Research is the first stage in any of our marketing strategies. Industry, keyword and competitor research helped shape the design and the content of Repeat Online Prescriptions’ website.

Keyword Research

02. Design

We provided Logo Design services for the online pharmacy, using specific colours and a clean design to evoke the professional nature of the medical and pharmaceutical industries.

Targeted Content

03. Website

The new website was designed as a Lead Magnet Website, to firstly generate traffic from relevant Google searches, and then convert that traffic into leads, enquiries and sales.

Google Websites

04. Mobile Friendly

Because the majority of website traffic is generated through mobile devices, such as smartphones and tablets, all our websites are mobile responsive, working across a range of devices.

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Custom Built Form

As the company’s primary services is providing repeat prescriptions delivered directly to the patient, Repeat Online Prescriptions needed a custom form built to collect key details of their customers. Due to the sensitive nature of the industry, we had to ensure the company had all the relevant patient details and GP details to confirm the legitimacy of all online orders.

At the same time, we had to ensure the form was quick and easy to fill out for the patients, while comprehensively collecting all relevant information necessary for the company to complete all orders.

Mobile Responsive Web Design

Around 60% of all website searches are now made on mobile devices, with the majority of online activity and website traffic being generated from a mobile device. Mobile has never been more important in web design. That’s why all our websites have a mobile first approach, designed to work flawlessly across a range of modern devices, including smartphones, tablets and desktop PCs.

All the features of the Repeat Online Prescriptions website automatically adapt depending on the device they are viewed on. The online registration form is designed to be easy to complete on mobile devices, and features such as “tap to call” phone numbers allow mobile users to contact the pharmacy directly at the touch of a button.

We design professional websites for a wide range of industries, designed to generate quality online leads, enquiries and sales to encourage subsequent business growth. Read more about our Professional Website Design services, and receive your FREE Website Review.

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