Case Study
Bespoke Website Design Doncaster
M&T Haylage
MultiWebMarketing’s bespoke website design for Doncaster-based premium hay and haylage suppliers M&T Haylage.
Professional Website Design
M&T Haylage, a renowned supplier of high-quality haylage, sought to improve their digital presence and attract more customers. To do this, we created a visually appealing and professional website design that reflects M&T Haylage's brand identity, improves online visibility and attracts more organic traffic.
We implemented a lead generation strategy with a downloadable eBook on each page to capture customer enquiries while making the site accessible and responsive across all devices, especially mobile phones. Furthermore, we included an award, accreditations and reviews page to highlight M&T Haylage's achievements, industry affiliations and positive feedback.
eCommerce Website Design
This site also has eCommerce website design features, including product pages with detailed product descriptions, high-quality images, and pricing information. This is an enquiry commerce site, which gives the user a simple and intuitive process to submit inquiries and receive quotes. We also ensured a trusted and secure payment system was in place to protect personal customer information.
Mobile Friendly Website
Lead Generating Forms
Auto Reply Emails
Technical Optimisation
eCommerce
SEO Services
For their SEO plan, we conducted keyword research to identify relevant keywords and phrases to target in website content. We implemented best practices for on-page SEO, including meta tags, header tags, and image optimisation. Additionally, our service level agreement (SLA) outlines the specific deliverables, timelines, and performance standards for the project.
They also have a blog, which is regularly updated with informative articles on topics related to haylage, agriculture, and animal care. The content is keyword-rich to improve search engine rankings and attract organic traffic. Blogs also help to position M&T Haylage as an industry expert and build trust with their audience.
