Case Study
Digital Marketing Services UK
Pacy Wheatley Acoustic
All inclusive digital marketing services for Doncaster based acoustic plaster specialists, Pacy & Wheatley Acoustics
Website Designers
Pacy & Wheatley are national construction company, comprising three differing divisions, Construction, Acoustics and Interiors. Based in Doncaster, like many construction based businesses, their fabric and overall business model was severely challenged from the start of the 2008 economic downturn. Cutting their cloth accordingly, the group, unlike many of their contemporaries, came through the recession and were eager to re-engage in an aggressive growth strategy.
Whilst their existing website delivered a representative creative feel, it did not generate any enquiries. We were asked to review their current website, and propose a solution that would maintain their corporate image, and address/improve the amount of website visitors they were receiving. All in all they were looking for a website that would be actively updated and managed, with the overall objective of generating new online tangible business enquiries.
As a marketing agency offering full website development services, we take personal responsibility for the overall results that your website generates. The Pacy & Wheatley Acoustic results have been spectacular, generating over £10,000,000 of new online business enquiries in the first 24 months. Obviously we know how much of this has been converted into actual business, and whilst we are not permitted to publish the actual figure, we are allowed to say that it is a significant seven figure amount.
Award-Winning
Graphic Design & Print
MultiWebMarketing have been at the forefront of E-Book designs and have been creating and producing e-Books since 2014.
We concluded trials on the benefits of having a downloadable website e-Books during 2014, and started to offer them to our clients thereafter. On average, depending on the subject matter, your professionally produced e-Book will increase your online contacts and enquiries by about 2-300%. It works quite simply with the website, visitors that wish to have a copy of your e-Book, (can be a digital brochure), must enter some rudimentary information, such as name and email address, so that they can receive a copy of the e-Book. Once this happens you receive an email detailing who has downloaded the e-Book, thereafter a simple outbound enquiry script is used.
Award-Winning
Marketing Strategy
Our marketing strategy for the P&W social media had two distinctly different routes, local and commercial. Engaging their business locally kept them connected and involved in the community, whilst commercially allowed us to follow key influencers in their industry, from leading architects to communications such as Construction Weekly.
Overall their social media results culminate in more relevant website traffic, as well as help with how search engines perceive their overall website engagement to be. This strategy ensures that the website is more relevant and engaging than that of their competitors who may not have a social media strategy.