Case Study
Ecommerce Website Design Agency York
JLC York
As an eCommerce website design agency, we built JLC York a bespoke professional website to get their business trading online.
Professional Website
JLC York are expert installers of bespoke garden rooms. They came to us to build a professional website to enhance their online visibility for their B2C clients. We developed an interactive website, implementing a custom virtual showcase page that allows the user to customise their garden room, including the colour of the cladding, the type of door, and the number of windows.
Also, we created several eCommerce features that improve the user experience and give them control over their shopping process, such as a feature on the Mancave page allowing them to filter products by price and product type, the ability to view different colours of the same product and zoom in on them. At the checkout, customers can apply a coupon code for a discount and choose from custom delivery options that allow them to select standard delivery or collect it themselves.
Additionally, we incorporated lead generation tools, such as a downloadable eBook and enquiry forms, that allow JLC York to follow up on customer interest. We also added a checkout basket that makes it easy for customers to buy multiple items at once.
All-Inclusive Marketing
JLC York are currently on a silver all-inclusive marketing plan, which includes the management of their website, SEO, social media, advertising and email marketing. They also utilised our branding services, as we designed them a professional logo that gave their business an identity.
Ongoing SEO
To attract local search traffic, we undertake an ongoing SEO plan that aims to rank them on the most prominent pages on Google for relevant searches, enhancing their visibility in local search results and gaining more online sales or enquiries.
We targeted the website's main service pages with specific relevant keywords so that users looking to make a purchase could find JLC on search engine results pages (SERPs). For more information on how we can help your business progress online, get in touch.