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Case Study

Ecommerce Website Design Doncaster

The Herbalists

MultiWebMarketing have produced an ecommerce website design for Doncaster-based independent herbal product suppliers, The Herbalists.

Professional Web Design

The Herbalists have been providing quality herbal products since 1933 and wanted to replace their website with a fresh, modern website design, so they enquired about our professional web design services. They also wanted to become more accessible to their customers and reach a wider audience, so having a website benefits a small business like theirs.

We implemented interactive buttons so users can easily navigate the website and enquire, improving the user journey and experience. Additionally, as this is an eCommerce site, we included many shop features so users can easily purchase products and a basket where they can store their items while browsing the rest of the site, ready to pay later.

These included a feature that allows you to sort items by price, popularity and brand, search for a specific product and choose the quantity you wish to purchase. At the checkout, you can input a coupon code for a discount on your items, and the site calculates the cost of delivery depending on the address you wish to ship to. You can also zoom in on a product, and there is an option to subscribe and schedule repeat orders every month or three months whilst choosing the quantity, too, which saves you 5% on the items and increases The Herbalists ongoing revenue

SEO Services

As well as their website, The Herbalists are on an SEO services plan, which gives the site the best chance of ranking highly for relevant search terms. We did keyword research to find the search terms that users commonly search on Google for topics related to herbal products.

Furthermore, we created a page where users can request a 1-2-1 appointment with a herbalist expert. It includes a short form to complete that acts as a valuable lead-generating tool for The Herbalists, allowing them to tailor their services and recommendations to your unique situation.

Additionally, by completing the form, you'll opt in to receive occasional email marketing updates from The Herbalists. These informative messages will keep you apprised of new product offerings, upcoming workshops, and valuable herbal wellness tips.

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